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Europe is looking for alternatives to US cloud providers
Some European cloud companies have seen an increase in business.
The global backlash against the second Donald Trump administration keeps on growing. Canadians have boycotted US-made products, anti–Elon Musk posters have appeared across London amid widespread Tesla protests, and European officials have drastically increased military spending as US support for Ukraine falters. Dominant US tech services may be the next focus.
There are early signs that some European companies and governments are souring on their use of American cloud services provided by the three so-called hyperscalers. Between them, Google Cloud, Microsoft Azure, and Amazon Web Services (AWS) host vast swathes of the Internet and keep thousands of businesses running. However, some organizations appear to be reconsidering their use of these companies’ cloud services—including servers, storage, and databases—citing uncertainties around privacy and data access fears under the Trump administration.
“There’s a huge appetite in Europe to de-risk or decouple the over-dependence on US tech companies, because there is a concern that they could be weaponized against European interests,” says Marietje Schaake, a nonresident fellow at Stanford’s Cyber Policy Center and a former decadelong member of the European Parliament.
