Fantastic Apple TV Plus promo is basically a three-month trial for less than $10

With the days getting longer and the weather getting warmer, streaming services are always looking for ways to keep people watching at this time of year. Apple has gone big on this front, launching a new promotion that drops the cost of Apple TV Plus to just $2.99 per month for three months. That’s a 70% discount on its regular $9.99 price.

The deal runs through April 24 and is available to new and returning subscribers, although you can’t cancel your current plan to sign up at the promotional rate. You also need to sign up directly with Apple rather than through a carrier or bundle. This is one of the most expansive promotions Apple has offered in 2025, and it comes just ahead of the premiere of Your Friends & Neighbors, a new drama series starring Jon Hamm.