Sony might increase PS5 price in US to cover eventual tariff hit

Sony expects to be hit with JPY 100 billion (about $680 million) in tariffs in the next fiscal year, ending on March 31, 2026. Lin Tao, the company's CFO, told investors that it is considering options like moving manufacturing to the US and increasing the prices for consumers. This implies that costs for Sony PS5 consoles will rise since the Japanese company intends to pass the burden of tariffs onto consumers, to the surprise of no one. Tao did not mention the PS5 console by name, but we doubt the company will try to protect its price through increases elsewhere in the electronics...

May 14, 2025 - 13:42
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Sony might increase PS5 price in US to cover eventual tariff hit

Sony expects to be hit with JPY 100 billion (about $680 million) in tariffs in the next fiscal year, ending on March 31, 2026. Lin Tao, the company's CFO, told investors that it is considering options like moving manufacturing to the US and increasing the prices for consumers. This implies that costs for Sony PS5 consoles will rise since the Japanese company intends to pass the burden of tariffs onto consumers, to the surprise of no one. Tao did not mention the PS5 console by name, but we doubt the company will try to protect its price through increases elsewhere in the electronics...