Third-party links return to Strava with the help of AI

At the end of last year, Strava was making some strange moves that didn't feel in line with user interests, from removing the ability to link to any third party, to removing the ability to use your account with third-parties by locking up its API access. Seemingly, the removal of the ability to link externally was done out of necessity, as the service was seeing an uptick in link spam, and so severing the function is how the company chose to handle the spam situation despite the limitation also affecting legitimate users. Strava now feels it has improved its spam detection so users can once again share third-party links across the service, whether they are subscribers or use the service for free.