You can now buy your dream phone number from this new wireless provider… if you can afford it

New York Mobile is the latest MVNO on the block.

Mar 11, 2025 - 21:26
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You can now buy your dream phone number from this new wireless provider… if you can afford it
New York Mobile logo feature image
  • New York Mobile has launched as a new nationwide MVNO on T-Mobile’s 5G network, offering customers the ability to choose their own phone numbers.
  • The service allows users to pick from rare and customizable numbers, including sought-after New York area codes like 212, 718, and 917.
  • The service targets individuals and businesses looking to personalize their phone numbers for branding or personal expression.

A new player has entered the competitive wireless market, offering a unique service that lets customers pick their own phone number, for a price. New York Mobile, a premium Mobile Virtual Network Operator (MVNO), has officially launched today in partnership with T-Mobile, promising nationwide 5G coverage and a novel feature: the ability to customize your phone number to reflect your identity, business, or personal preferences. (h/t: The Manila Times)

Unlike traditional carriers, which assign numbers from a limited pool, New York Mobile says its “Your Number, Your Identity” initiative allows customers to select from a vast inventory of so-called vanity numbers. These numbers can include personal elements like names, birthdays, or custom sequences, making them particularly appealing to businesses and individuals who want a memorable or brand-specific number.